The LinkedIn workshop
LinkedIn for marketing & sales
If you want to learn more about this unique network and, above all, find out how to use it effectively for sales and marketing needs, here is your opportunity.
“LinkedIn as just an HR tool? Forget it! ”
declares a certified Google coach, owner of a digital agency and a passionate speaker Martin Volek
DID YOU KNOW THAT...
Did you know that there are 15x more user posts on LinkedIn today than those with job offers?
Did you know that in addition to the HR module, LinkedIn consists of three other modules focused on marketing, sales and education?
Did you know that it is used by more than 660 million users in 200 countries?
Martin Volek, PhD.
He lectures in Austria, Germany, Slovakia and Hungary.
He is the owner and director of Volis International.
He is one of the longest-running certified Google trainers.
He has an MBA from the Vienna University of Economics and Business.
He has worked for B2B and B2C clients such as Stella Artois, Peugeot, Rolls Royce Boehringer Ingelheim, Fashion TV and more.
Who is the workshop aimed at?
Our workshop is for anyone who likes to create, use new technologies and is happy to get a SUPERB feedback on a small budget.
Are you an avid marketer, an amazing person who likes to sell, have you started your own company? Martin will show you new horizons on LinkedIn, so be it!
You will learn, among other things:
How to build a personal profile on LinkedIn that will catch attention
How to build an inspiring company profile on LI
How to create leads and business opportunities
What are the new trends
What are the advertising formats
How to effectively use target advertising on LinkedIn
Details about Czech and Slovak LinkedIn users based on a study from 2019
Case studies from practice
Bonus:
15 tips on how to work with video on LinkedIn
Why are videos so great?
Upload or share a video?
How to choose a theme for your channel?
Possibilities of inspiration for personal and corporate brands
What do you evaluate? Analytics
Tips for useful hashtags
How to properly call a video the greatest range
9:00 – 13:00
LinkedIn for marketing & sales
13:00 – 14:00
Lunch
14:00 – 15:30
How to use videos on LinkedIn
P2M CONSULTING, S.R.O.
Masarykovo nábř. 250, 110 00 Nové Město
Jiráskovo náměstí / Myslíkova
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